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Features

Click Monitoring

  • Track suspicious activity on your Ads - Site AdOptimizer tracks all the clicks occurring on your Ads. The click distribution chart gives you a high level picture of click fraud activity on your Ads. The IP Address from which clicks originated and the number of clicks made by them are also provided by Site AdOptimizer.

  • Analyze and export details of suspicious clicks - Site AdOptimizer provides you detailed information about the clicks, so that you can analyze yourself whether the particular set of clicks are of fraudulent nature. You can also export the details of the clicks

  • Generate refund request report - Site AdOptimizer provides an option to generate refund request that can be submitted to the search engines for further analysis of click fraud.


Campaign Optimization

  • Track the search term used by the user to reach the Ad - Site AdOptimizer list the exact search term used by the user to reach your Ad, and also the clicks generated on your Ads through the search term. Using this information you can exactly find out the keywords that are fetching you more clicks.

  • Track the content sites in which your Ads are displayed - Site AdOptimizer list the Google content network sites in which your Ads are displayed and the clicks generated on your Ads from these sites. This information is highly useful in optimizing your Ad campaigns. You can figure which sites are not suited for you and prevent your Ads from being displayed there.

  • Track the conversion for your Ads - Site AdOptimizer tracks the conversion for your Ads and hence you figure out which of your Ads are performing better.

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SiteAdOptimizer gave me greater visibility into source of each google click. It is more useful for content advertising where google reports give nothing. Great to see that such services are around.. I am a happy user right from day -1
- Subramanian T
Site AdOptimizer brought in new insights in to the way we looked at our e-marketing spending. It made us identify the click frauds & sites that had no ROI in a jiffy ! We have ever since been able to save on our wasteful expeditures & plough them into the right places - Thankyou folks !
- Sankar

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